That New Toys ‘R’ Us Ad Is Terrible And More Takes For The Week

by MISSISSIPPI DIGITAL MAGAZINE


Image for article titled Toys 'R' Us' New AI-Generated Ad Is Truly Horrible And More Of The Week's Takes

Photo: FromSoftware, Image: Epic Games, FromSoftware / Bandai Namco, Nintendo / Kotaku, Square Enix, Screenshot: Playground Games / Kotaku

Toys ‘R’ Us—or, more accurately, the brand’s reanimated corpse—made waves this week with the release of an AI-generated ad that inadvertently reveals so much about this era of widespread “enshittification.” Our piece on that, as well as a lament for the way expiring licenses are killing Forza Horizon 4, a celebration of the year’s best gaming bop, and more, all await in the pages ahead.



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