Buy Black Triad: Cheers to 4 years!
Updated: 10:21 AM EDT Jun 20, 2024
OVER ON WXII 12 NEWS AT NOON AND NOW HERE ON THE LOCAL VIBE, WE ARE SAYING GOOD MORNING AND CELEBRATE A MILESTONE WITH A FRIEND TO THE LOCAL VIBE. THE VIBE BLACK GUIDE IS MARKING FOUR YEARS OF SUPPORTING BLACK OWNED BUSINESSES ALL THROUGHOUT THE TRIAD. OF COURSE, IT WAS FOUNDED IN HIGH POINT ON JUNETEENTH IN 2020 BY TAMARA JEFFRIES. WE SEE HERE RETURNING TO THE SHOW NOW. GOOD MORNING TO MOORE. SO GREAT TO SEE YOU AS ALWAYS. GOOD MORNING. IT’S GREAT TO SEE YOU ALL AS WELL. ALL RIGHT TAMARA, CONGRATS AND HAPPY ANNIVERSARY. HOW DID THIS ALL BEGIN? IN THE FIRST PLACE? WHAT INSPIRED THE BUY BLACK GUIDE? FOR SURE. SO LIKE YOU MENTIONED, THE BUY BLACK GUIDE WAS FOUNDED ON JUNETEENTH 2020 AND HIGH POINT TO ADDRESS A SIGNIFICANT NEED OF INCREASED BRAND AWARENESS OF BLACK OWNED BUSINESSES IN THE TRIAD AND BEYOND. UM, THERE WAS A GAP IN THE MARKET FOR ESSENTIALLY A DIRECTORY THAT COULD EFFECTIVELY CONNECT CONSUMERS TO LOCAL BLACK OWNED BUSINESSES. SO OVER THE PAST FOUR YEARS, WE HAVE GROWN FROM A SIMPLE DIRECTORY TO A COMPREHENSIVE MARKETING AND PR PLATFORM OFFERING DIGITAL MARKETING SERVICES AND EXTENSIVE NETWORKING OPPORTUNITIES FOR BUSINESSES AND CONSUMERS ALIKE. AWESOME, TAMARA. AND WE KNOW THAT YOU HAVE HIGHLIGHTED SO MANY OF THOSE HERE ON THE LOCAL VIBE. SO TELL US HOW DID THE BUSINESSES WORK WITH YOU? DO YOU REACH OUT TO THEM AND SAY, HEY, YOU KNOW, DO YOU WANT TO PARTNER OR DO THEY REACH OUT TO YOU FOR HELP IN SPREADING THEIR MISSION AND WHAT THEIR BUSINESS IS ABOUT? IT’S ACTUALLY A LITTLE BIT OF BOTH. SO I THINK WE FIND EACH OTHER, UM, AND SO HOW IT OPERATES, THE BIBLE, BLACK OPERATES AS AN ONLINE DIRECTORY WHERE CONSUMERS CAN EASILY LOCATE BLACK OWNED BRANDS, BUSINESSES AND PROFESSIONALS ACROSS A WIDE VARIETY OF CATEGORIES AND SO BUSINESS OWNERS CAN REGISTER ON THE PLATFORM. THEY CAN CREATE CUSTOMIZABLE PROFILES WITH PHOTOS, WEBSITE LINKS, HOURS OF OPERATION, REVIEWS, AND SO MUCH MORE. AND THE CONSUMERS CAN ALSO CREATE PROFILES WHERE THEY CAN SEND DIRECT MESSAGES TO BUSINESSES THAT THEY’RE INTERESTED IN. AND SO THAT’S THE WAY HOW WE KEEP EVERYBODY CONNECTED. WOW. THAT’S A GREAT RESOURCE FOR CONSUMERS AS WELL. I DIDN’T EVEN KNOW ABOUT THAT OPTION. SO AWESOME. WHAT ARE SOME NOTABLE WAYS THAT THE BLACK GUIDE HAS CONNECTED WITH THE TRIAD? WE HEAR YOU HAVE A LOT OF COLLABORATIONS GOING ON THAT HAVE JUST GROWN OVER THE YEARS. YEAH, IT’S REALLY BEEN SO COOL TO SEE, HONESTLY, UM, THAT WE’VE BEEN ABLE TO FORM SUCH GREAT PARTNERSHIPS AND COLLABORATIONS WITH SEVERAL KEY ORGANIZATIONS AND EVENTS IN THE TRIAD, UM, SUCH AS WORKING WITH MAYOR CYRIL JEFFERSON WHEN HE WAS RUNNING FOR MAYOR OF HIGH POINT. WE’VE RECENTLY WORKED WITH VISIT HIGH POINT TO PROMOTE THE R&B SOUL PICNIC THAT TOOK PLACE THIS PAST WEEKEND, INCLUDING MEDIA PARTNERSHIPS LIKE 1 OR 2 JAMS. AND YOU GUYS ARE A VIBE. UM, AND WHAT I LOVE THE MOST IS THAT THIS HELPS US FOSTER IN GREATER SUPPORT FOR VISIBILITY FOR LOCAL BLACK OWNED BUSINESSES. SO YEAH, AND THIS IS I MEAN, THIS IS YOUR BABY TOMORROW, RIGHT? I MEAN, YOU STARTED THIS. IT’S AMAZING. AND I’M SURE SO MANY PEOPLE ARE THANKFUL FOR YOU AND FOR FOR HAVING THE GUIDE AS WELL TO STAY CONNECTED. AND YOU ALSO HAVE THE BLACK BUSINESS COUPON BOOK. I DIDN’T KNOW ABOUT THE COUPON BOOK. TELL US ABOUT IT. YEAH, ABSOLUTELY. SO THIS INITIATIVE WAS A COLLABORATION WITH BEN AND JERRY’S PRIMO PARTNERS IN GREENSBORO. AND SO IT WAS DESIGNED TO PROVIDE ADDITIONAL VALUE TO CONSUMERS WHILE PROMOTING BLACK OWNED BUSINESSES. AND SO IT FEATURES DISCOUNTS AND SPECIAL OFFERS. AND SO I’M SUPER EXCITED TO REVAMP THAT PROJECT THIS HOLIDAY SEASON. SO IF YOU FOLLOW US ON SOCIAL MEDIA, YOU’RE GOING TO HEAR ALL ABOUT THAT VERY SOON. TAMARA, OVER THE COURSE OF OUR CONVERSATION, YOU’VE ALREADY MENTIONED A FEW OF THE OPPORTUNITIES AND KIND OF EVENTS THAT YOU’VE HOSTED IN THE PAST TO HELP SHINE SOME LIGHT ON SOME OF THE BLACK OWNED BUSINESSES IN THE AREA. DO YOU HAVE ANYTHING ELSE THAT’S UPCOMING THAT YOU WANT TO HIGHLIGHT FOR US THIS MORNING? YES. SO OUR BIGGEST EVENT OF THE YEAR IS COMING UP, WHICH IS THE BLACK IS BEAUTIFUL BRIDAL SHOW. AND YOU GUYS ALREADY KNOW IT’S AN INTERACTIVE WEDDING PLANNING EVENT SHOWCASING BLACK BUSINESSES AND WEDDING PROFESSIONALS. AND SO WE’RE SUPER EXCITED ABOUT DOING THAT AGAIN DURING BLACK BUSINESS MONTH IN AUGUST. THAT’S GOING TO BE RETURNING IN HIGH POINT. SO WE ARE STILL LOOKING FOR VENDORS. UM, SO IF YOU’RE INTERESTED IN BEING A VENDOR, YOU CAN REACH OUT TO US OR VISIT. BLACK IS BEAUTIFUL BRIDAL SHOW.COM. OR IF YOU ARE GETTING MARRIED OR KNOW SOMEBODY GETTING MARRIED, IT’S A PERFECT OPPORTUNITY TO FIND THE VENDORS FOR YOUR PERFECT DAY. YES, WE WILL DEFINITELY BE HIGHLIGHTING THAT AS WE GET CLOSER TO THE EVENT AS WELL TOMORROW. YOU KNOW, IT REALLY QUICKLY. COULD YOU JUST TALK ABOUT WHY YOU FELT IT WAS SO IMPORTANT TO SUPPORT AND HIGHLIGHT LOCAL AND MINORITY OWNED BUSINESSES, AND HOW PEOPLE CAN PARTICIPATE IN THAT YEAR ROUND? ABSOLUTELY. SO SUPPORT AND LOCAL MINORITY OWNED BUSINESSES YEAR ROUND IS CRUCIAL FOR FOSTERING ECONOMIC DIVERSITY AND STRENGTH WITHIN COMMUNITIES. IT HELPS TO CREATE JOBS, PROMOTE INTERNSHIPS, ENTREPRENEURSHIP AND ENSURE THAT ECONOMIC BENEFITS ARE FROM WITHIN A LOCAL AREA. A CONTINUED SUPPORT OF THESE BUSINESSES CAN LEAD TO MORE INCLUSIVE AND RESILIENT ECONOMY. PROVIDE AN OPPORTUNITY FOR GROWTH AND INNOVATION THAT BENEFIT EVERYONE. SO IT’S VERY IMPORTANT TO SUPPORT ALL YEAR ROUND. ALL RIGHT. THANK YOU VERY MUCH. TOMORROW’S GOOD TO SEE YOU AGAIN AND WE’LL SEE YOU AGAIN SOON. FOLKS AT HOME BUSINESS OWNERS CAN REGISTER THEIR BUSINESS AT BY BLACK GEEKS COMM. YOU CAN ALSO SIGN UP FOR THEIR NEWSLETTER. SO YES, FOLLOW ALONG ON SOCIAL MEDIA AS WELL FO
Buy Black Triad: Cheers to 4 years!
Updated: 10:21 AM EDT Jun 20, 2024
Temoura Jeffries returned to The Local Vibe for a special occasion on Thursday: The Buy Black Guide is celebrating four years! Watch our interview above to learn more. BBG was founded in High Point on Juneteenth of 2020 with the purpose to increase brand awareness of Black-owned businesses in the NC Triad area and beyondBusiness owners can register their businesses at BuyBlackGuide.com and start connecting with potential clients.
Temoura Jeffries returned to The Local Vibe for a special occasion on Thursday: The Buy Black Guide is celebrating four years! Watch our interview above to learn more.
BBG was founded in High Point on Juneteenth of 2020 with the purpose to increase brand awareness of Black-owned businesses in the NC Triad area and beyond
Business owners can register their businesses at BuyBlackGuide.com and start connecting with potential clients.
